馬克·庫班:六點助你取得商業(yè)成功
翻譯來自:中國進(jìn)出口網(wǎng)
要想取得商業(yè)上的成功沒有捷徑可走,,在通往商業(yè)成功的道路上一些事情非常有必要了解,。雖然這些不能說明所有問題,但依我拙見,這 六點在你商業(yè)經(jīng)營上是最重要的:1知道如何賣
銷售夠傳達(dá)了你的產(chǎn)品或服務(wù)能夠?qū)⑹虑樽兊酶玫脑?同樣如果你正在尋找一份工作,你的“銷售”傳遞的就是為什么你能把這份工作做得更好。銷售不代表去說服別人,,而是你的產(chǎn)品和服務(wù)能夠?qū)e人有所幫助,。
2,。把自己放在客戶的位置,,站在客戶的角度,,設(shè)身處地為客戶著想。
如果你知道如何成功的站在你所打交道的客戶位置去處理問題,,那么成功就離你不遠(yuǎn)了,。為了做到這一點,你必須能夠快速搞明白他們個人的需求,還有他們所服務(wù)或是合作的公司(s)或的需求,。每個人每個行業(yè)是有它的不同之處,?;ù罅康臅r間去了解不同的行業(yè),不同企業(yè)、不同角色的差別,,去了解什么為什么要這樣運作或是為什么不這樣運作,,這將對你是大有裨益的。
公司需要什么東西,?為公司效力的員工身上需要具備什么,?他們是如何工作的,?這是一個永無止境的學(xué)習(xí)過程,。如果你不知道需要具備什么才能使員工和公司變得,你也就搞不明白如何取得成功,。
3,。技術(shù)懂得越多越好
關(guān)于技術(shù)的一個優(yōu)點是,它每天都在改變,回想一下曾經(jīng)的和看看你身邊關(guān)于科技方面的東西你就會知道,。任何你所了解的技術(shù)都是由人發(fā)明的,,發(fā)明者比其他每一個人都更了解產(chǎn)品。產(chǎn)品發(fā)布那天,你才和世界上其他人一樣了解技術(shù),,然后你想了解更多只有花點精力去學(xué)習(xí),。
如果你是為數(shù)不多知道新技術(shù)的人,就更應(yīng)該站在客戶角度去審視你的產(chǎn)品技術(shù),來決定新技術(shù)是否可以讓人受益。新技術(shù)帶來新變化,,哪里有改變那里就可尋到機(jī)會,。由你來找出這是一個什么樣的機(jī)會。
4,。多問自己:如果當(dāng)前的方案不存在,,你會有什么別的設(shè)計方案?
要知道:我們商業(yè)上99.99%的解決大都是按他們固有的方式解決的,。沒有人想像事情還應(yīng)該可以怎樣去完成,。有的人這么做了,他們成了成功的人,。每種情況他們都會重新思考,,不管是購買一副撲克牌,餐館就餐或試圖解決一個問題,或是考慮如何重新發(fā)明。他們不問別人他們想要什么東西,,他們重新思考該想要什么,,然后根據(jù)設(shè)想決定如何行動。
5,。是否是花最小代價得到最佳效果的方法
很多人認(rèn)為他們想出的做事方法就是好的不能再好的,。失敗之處在于,他們沒有問這么做是否會使別人生活的更好或更容易,。想要知道是否可行方法很簡單,問問自己:這是否是用戶花最小的代價就可得到最佳效果的方法嗎?“是”或“不是”,。
6,。與人為善
人們討厭和那些不善者打交道。與人為善總是比與人為惡易,,不要讓自己做一個讓人反感的人,。
中國進(jìn)出口網(wǎng)
Things Mark Cuban Says You Need to Be Great in Business
There are no shortcuts in business. In order to be successful there are some things that you must know. These are not all of them by a long shot, but in my humble opinion, they are six of the most important:1. Know how to sell.
Selling means being able to convey why your product or service, which may be you if you are looking for a job, will make things better. Selling is never about convincing. It is always about helping.
2. Put yourself in the shoes of your customer.
If you know how to put the person you are dealing with in a position to succeed, you can be successful. In order to do this, you must be able to quickly understand the needs and demands of that person and those of the company(s) they work for or with. Every person and industry is different. This is something that comes from investing incredible amounts of time to understand different industries , businesses, roles, and what has made them work and not work.
Related: Want to Get Money From Mark Cuban? Here's How.
It is a never-ending process of learning about what companies need. What people in those companies need and how they work. If you don’t understand what it takes to make the people and companies you work with better, you don’t understand how to be successful.
3. Know as much as you can about technology.
The beautiful thing about technology is that it changes every day. Look at any tech you can see today or have ever seen. Any tech you have read about. It was invented by someone. They know the product better than everyone. On the day that it is released, you are as knowledgeable about that technology as anyone else in the world. From there its just about effort to keep learning.
If you are one of the few people that know the new technologies, you are in a unique position to put yourself in the shoes of your customer(s) and determine if the new technology can be of benefit. New technologies enable change and wher there is change there is opportunity. Its up to you to figure out what that opportunity is.
4. Always ask how you would design a solution if no current solution existed.
Know this: 99.99 percent of the things we do in business are being done the way they have always been done. No one has re-imagined how things should be done. That is what successful people do. Every situation they are in they take their knowledge of the business or situation they are visiting, whether its buying a deck of playing cards, eating at a restaurant or trying to solve a problem and think about how to re invent it. They don't ask people what they would want. They envision a complete reapplication. Then they decide what to do with what they just recreated.
Related: How to Get on 'Shark Tank' and Win
5. Is it the path of least resistance to something better.
Lots of people come up with ways of doing things that they think are great/amazing. What they fail to ask is whether it will make anyone else’s life better or easier. The simple test of any imagineering of a process or situation is simple. Is this the path of resistance to a better place for the user? Yes or No.
6. Be nice.
People hate dealing with people who are jerks. It’s always easier to be nice than to be a jerk. Don’t be a jerk.