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據(jù)了解，歐洲啤酒的酒精度和麥芽糖含量往往比國(guó)產(chǎn)啤酒更高,，口感好,，越來越多中國(guó)消費(fèi)者喜歡上喝進(jìn)口啤酒。“好的進(jìn)口品牌啤酒很搶手,，根本不夠賣,。” 溫州一家貿(mào)易公司負(fù)責(zé)人陳小勇稱。
陳小勇認(rèn)為,，進(jìn)口啤酒的進(jìn)口,、銷量迅速增長(zhǎng)，與歐元的持續(xù)貶值密切相關(guān),。去年以來,，歐元貶值約18%，相當(dāng)于歐洲啤酒的進(jìn)口價(jià)格打了接近8折,。進(jìn)口啤酒在國(guó)內(nèi)的市場(chǎng)價(jià)更是降了四五成,，高端的原來300元左右的啤酒現(xiàn)在只賣100多元，低端的原來批發(fā)價(jià)10元以下的進(jìn)口啤酒,，現(xiàn)在一般在4-5元價(jià)位,，與國(guó)內(nèi)品牌的啤酒價(jià)格相當(dāng),。
有業(yè)內(nèi)人士認(rèn)為，今年出口整體形勢(shì)嚴(yán)峻,，不少出口商轉(zhuǎn)做進(jìn)口貿(mào)易,。據(jù)陳小勇了解，溫州當(dāng)?shù)乇容^多的出口貿(mào)易商做起了啤酒進(jìn)口生意,，去年這個(gè)時(shí)候不到10家,，現(xiàn)在估計(jì)有40多家。他表示,，進(jìn)口商增加了3倍,，啤酒的進(jìn)口量自然成倍增加。他預(yù)計(jì)下半年啤酒進(jìn)口量還會(huì)增加,，奇盟公司自己就計(jì)劃今年的進(jìn)口量在1000萬美元左右,。
近年來，溫州檢驗(yàn)檢疫局采取各種促進(jìn)進(jìn)口增長(zhǎng)措施,，將進(jìn)口食品通關(guān)時(shí)間從15個(gè)工作日縮短至3個(gè)工作日,，降低檢測(cè)頻次和數(shù)量，提高了通關(guān)效率,，有效降低了進(jìn)口成本,。相比于葡萄酒，啤酒有著“零關(guān)稅”的優(yōu)勢(shì),，也讓更多的進(jìn)口商對(duì)進(jìn)口啤酒趨之若鶩,。（中國(guó)進(jìn)出口網(wǎng)）
It’s told from Zhejiang Inspection and Quarantine Bureau that from January to June this year, at Zhejiang ports (except Ningbo) beer imports reached 8623 tons, with the value of $ 9,780,000, respectively, increase of 11 times and 5.3 times year on year, the growing rate of beer is far more than that of the imported wine.
It is understood that alcohol and maltose content of European beers are often higher than that of domestic beer, and European beers have better taste, more and more Chinese consumers like to drink imported beer. "Good beer of imported brand is very popular, or even we have no enough beer to sell." a Wenzhou trading company principal Chen Xiaoyong said.
Chen believes that the rapid growth of beer imports and sales is closely related to the continued depreciation of the euro. Since last year, the euro depreciated by about 18%, that is to say, the price of imported European beer has a discount of nearly 20%. imported beer price in the domestic market is down by 40% or 50%, in the past the high-end beer sells at about 300 yuan, now sells at more than 100 yuan, the wholesale price of the low-end originally was less than 10 yuan, now generally 4 to 5 yuan, equal to the domestic brands of beer prices.
Insiders believe that this year, the overall export situation is grim, many exporters turn to do the import trade. According to Chen Xiaoyong, many Wenzhou’s local export traders start the import beer business, now the beer importers reached to more than 40, while last year the number was less than 10. He said importers increased by 3 times, the amount of imported beer naturally multiplied. He expected in the second half imports of beer would still increase, his company planned to import beers of about $10 million this year.
In recent years, Wenzhou Inspection and Quarantine Bureau takes various measures to promote growth in imports, makes the imported food clearance shortened from 15 weekdays to three weekdays, reduces the frequency and quantity of testing, improve the efficiency of customs clearance, and effectively reduce the cost of imports. compared to wine, beer has a advantage of "zero tariff", allowing more importers to scramble for imported beer.
